Welcome to Anchor Capital
Tell us about you.
About Anchor
Anchor was built to be different.
No bank ownership. No product shelf to fill. Just the research, the relationship, and the result.
Our Story
A Simple Idea,
Running for Thirteen Years
Peter Armitage founded Anchor in 2012 with a simple belief: South African investors deserved a wealth manager that combined institutional-grade research with genuine personal service.
Within a year, the firm had attracted R1 billion in assets. That early momentum was not a fluke. It reflected a market hungry for independent, research-led advice free from the conflicts that plague larger institutions.
The 2024 merger with London-based Credo brought together two like-minded firms into a single group with over 550 professionals, operating across South Africa, London, Mauritius, and Namibia.
What has not changed: every client relationship is built on transparency, independent thinking, and the willingness to act when opportunities present themselves.
A Global Partnership
Anchor & Credo
Anchor and Credo are now one integrated wealth and asset management group, united by a commitment to careful investing and genuine client relationships. Together, we bring global reach, South African insight, and a broader set of investment solutions, while keeping the same approachable, owner-managed feel our clients know.
Credo was founded in 1998 in the United Kingdom and brings over 25 years of heritage in international wealth management. The partnership, approved in 2024, created one of the largest independent wealth and asset managers in South Africa with a truly global footprint.
Learn more about the group
Cross-Border Access
South African clients gain direct access to UK and offshore investment opportunities through Credo's established London platform.
Complementary Philosophies
Credo's value-biased approach complements Anchor's growth and quality bias, broadening the investment product range.
Combined Scale
Over 550 professionals across South Africa, London, Mauritius, and Namibia, delivering award-winning investment solutions globally.
Preserved Identity
Both firms retain distinct operations and culture while fostering deeper collaboration and shared resources.
Our Journey
How We Got Here
The milestones that shaped who we are today.
Credo Founded
Our global investment partner Credo is established in London, building a track record in international wealth management.
Anchor Capital Launched
Peter Armitage founds Anchor Capital in Johannesburg with a research-driven, long-term investment philosophy.
Rapid Growth
Within two years of founding, Anchor's research-first approach attracts significant institutional and private client mandates.
National Expansion
Offices open in Cape Town, Durban, Pretoria, and Stellenbosch, bringing Anchor's private wealth service across South Africa.
Raging Bull Recognition
Anchor wins Best Offshore Global Equity Fund at the Raging Bull Awards, cementing its reputation for investment excellence.
Credo Merger
Anchor and Credo merge to create a global investment group with offices in South Africa, London, Mauritius, and Namibia.
A Global Investment Firm
The combined Anchor-Credo group operates with 550+ professionals across five countries, delivering institutional-grade research and award-winning investment solutions.
Investment Philosophy
We Do Not Follow the Crowd.
We Follow the Evidence.
"We look for quality businesses trading at reasonable valuations. We combine top-down global thematics with bottom-up discipline, always with a bias toward companies we can understand deeply."
Peter Armitage, Founder & CEO
The Anchor & Credo Group
Three Divisions, One Purpose
Asset Management
Unit trusts, hedge funds, and segregated mandates across local and global markets.
Private Clients
Personalised wealth management, retirement planning, and fiduciary services.
Stockbroking
Institutional and retail equity trading through Anchor Securities.
Ready to Start a Conversation?
Whether you are an individual investor, financial advisor, or institutional client, our team is ready to understand your goals.
Schedule a Consultation